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Tutor marketing resources

Can a new student cover your ad budget?

Start with the value of the lessons, then account for what they cost you to deliver. Use this free calculator before you choose a Boost. Your inputs stay in this browser.

The amount available for media, before the management fee.

Use the amount you actually collect.

Include your teaching time, preparation, payment fees and other costs.

Choose a conservative estimate, not a lifetime promise.

Students needed to cover this Boost

2

This is a break-even requirement based on your inputs, not a prediction of how many students your ad will bring.

Media budget
$99.00
Management fee
$24.75
Total Boost cost
$123.75
Contribution per student
$120.00

Contribution is lesson income less your delivery costs. Allow further room for overhead, refunds and tax. Update the lesson count after you have actual retention data.

Check the full Boost pricing

How to use the result

If you need two new students to cover a Boost, one enquiry is not enough evidence that it paid off. Track who becomes a paying student and how many lessons they actually take. Record your time replying to enquiries as a cost, too.

Compare a conservative scenario with an optimistic one. If the budget works only when every student stays for months, reduce the risk or improve your offer before spending. No calculator can forecast demand for your specific tutoring business.

Read the advertising budget guide